Develop sales partner alliance relationships — BPMN business process model based on the APQC PCF framework
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The Develop sales partner alliance relationships BPMN model describes a business process that includes the following activities: Identify alliance opportunities, Design alliance programs and methods for selecting and managing relationships, Select alliances, Develop customer trade strategy and customer objectives/targets, Define trade programs and funding options, Conduct planning activities for major trade customers, Develop partner and alliance management strategies, Establish partner and alliance management goals, Establish partner and alliance agreements, Develop promotional and category management calendars (trade marketing calendars), Create strategic and tactical sales plans by customer, Communicate planning information to customer teams. This business process model is based on the APQC's PCF® framework. [Source]
Published on 2022-06-09
Develop sales partner alliance relationships — BPMN business process model based on the APQC PCF framework
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