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Develop sales partner alliance relationships — BPMN business process model based on the APQC PCF framework

The Develop sales partner alliance relationships BPMN model describes a business process that includes the following activities: Identify alliance opportunities, Design alliance programs and methods for selecting and managing relationships, Select alliances, Develop customer trade strategy and customer objectives/targets, Define trade programs and funding options, Conduct planning activities for major trade customers, Develop partner and alliance management strategies, Establish partner and alliance management goals, Establish partner and alliance agreements, Develop promotional and category management calendars (trade marketing calendars), Create strategic and tactical sales plans by customer, Communicate planning information to customer teams. This business process model is based on the APQC's PCF® framework. [Source]
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Develop sales partner alliance relationships — BPMN business process model based on the APQC PCF framework

APQC PCF, BPMN

APQCBPMN149
develop customer trade strategy, trade marketing calendars, major trade customers, define trade programs, tactical sales plans, conduct planning activities, communicate planning information, category management calendars, identify alliance opportunities, design alliance programs, alliance management strategies, alliance management goals, alliance agreements, develop promotional, develop partner, customer teams, customer objectives, select alliances, managing relationships, funding options, establish partner, establish partner, create strategic — Develop sales partner alliance relationships
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